The Best Amsterdam Sustainable Clothing Stores

I gave myself one day to hit up the top sustainable and secondhand shopping destinations in Amsterdam. I'm tired. Amsterdam is at the forefront of sustainability, hosting its own Dutch Sustainable Fashion Week and incubating the new ethical fashion startups at Fashion for Good. This below-sea level city is the eco-friendly fashion hunter's dreamland. 

See my top Amsterdam sustainable clothing store picks below. There is too much good stuff so I created another post with all the vintage goodness

All shops (+ vintage!) can be easily accessed via this Amsterdam Good Finds Google Maps List to use on your upcoming Amsterdam trip. 

Studio JUX + co. flagship store

Jitske Lundgrens and Carlien Helmink started studio JUX (store and clothing brand!) with the motto is that fashion should be fun and fair for all involved—designers, factory workers and the end consumer. “Jux” even means “having a laugh” in German. 

Jux owns a factory in Nepal, and say on its website, "All of our Nepali employees are rockstars, who we continually support. Being the owner of the factory, we ensure that a studio JUX supervisor is present at the factory to guide and support the team." 

Its flagship store includes its namesake brand for men and women—think relaxed silk shorts, jersey dresses, and cotton tops under €100. 

Other sustainable fashion brands sold include clothing brand People Tree, jewelry brand Umiwi, sock brand Qnoop, cosmetics brand Be [...] my friend, and more. 

Price: $$

Hours: Monday 1-7pm, Tuesday - Friday 11am - 7pm, Saturday 10am - 6pm, Sunday 11am - 6pm

Location: Ceintuurbaan 252, 1072 PD Amsterdam, Netherlands

Phone: +31 20 753 1843

Studio Jux Website


Charlie + Mary

Charlie + Mary don't like to say they curate and sell sustainable fashion, but "True Fashion". True Fashion is everything that adds value to the story behind the clothes. Stories about the creative design process, the brand’s philosophy, traditional craftsmanship and the cotton grown by a farmer in another part of the world. True Fashion is about working together and learning from each other, according to Charlie + Mary.

The shop includes sustainable clothing brand Studio JUX (hello up there!), fairly made leather bags and accessories brand O My Bag, "easy wear" (I love this concept) By Signe, men's clothing brand Uniforms for the Dedicated, and more.

Price: $$

Hours: Monday 12-6pm, Tuesday - Friday 10:30am - 6pm, Saturday 11:30am - 6pm, Sunday 12pm - 6pm 

Location: Gerard Doustraat 84, 1072 VW Amsterdam, Netherlands 

Phone: +31 61 832 1449

Charlie + Mary Website



Geitenwollenwinkel (I wish I could say that 5 times fast without sounding like a stumped American) prides itself on caring mainly clothes made of organic cotton with the Global Organic Textile Standard certification. This means that the cotton is made, washed, and colored in a sustainable way, without the use of harmful chemicals. GOTS also ensures that all processes are done fairly. 

The store also carries clothing made from Lyocell (Tencel), a fabric made from tree pulp, and clothing made from recycled products. For example, a brand like By Molle uses old jeans to knit new plaids.

Price: $$

Hours: Monday 1pm - 6pm, Tuesday - Saturday 11am - 6pm, Sunday 12pm - 5pm

Location: Utrechtsestraat 37, 1017 VJ Amsterdam, Netherlands

Phone: +31 20 362 0784

Geitenwollenwinkel Website



Verse is the cool kid's sustainable fashion store. It is also where I discovered and fell in love with Kings of Indigo, which makes sustainable quality denims, tops and accessories inspired by American classics with a Japanese eye for detail. (See the jumpsuit I wished I purchased above.)

Along with Kings of Indigo, Verse carries brands like sunglasses brand GOBI, skincare brand (with lipstick colors that pop) Albus and Flora, sweatshirts-in-every-color brand Colorful Standard, and more, that show conscious fashion can be fun and colorful. 

Price: $$

Hours: Monday - Wednesday 11am - 6:30pm, Thursday 11am - 7pm, Friday - Saturday 11am - 6:30pm, Sunday 12pm - 6:30pm 

Location: Prinsengracht 581- 1, 1016 HT Amsterdam, Netherlands

Phone: +31 6 52001410

Verse Website

Nukuhiva Amsterdam

Nukuhiva knows sustainable denim. Try on a pair of the store's own Nuku jeans, made from GOTS certifie Turkish fabrics consisting of 98% organic cotton and 2% lycra; and a pair of Nudie Jeans® made from 100% organic cotton;... and a pair of Kuyichi jeans, which lists all of its current suppliers online to show its commitment to transparency;...and a pair of... okay, i'll stop...that's enough jeans (and sentence) for now. 

Price: $$ 

Hours: Monday closed, Tuesday - Friday 10:30am - 7pm, Saturday 10am - 6pm, Sunday 12pm - 6pm

Location: Haarlemmerstraat 36, 1013 ES Amsterdam, Netherlands 

Phone: +31 20 420 9483 

Nukuhiva Amsterdam Website


More Good Find Guides

 The Best Amsterdam Vintage Clothing Stores

The Best Porto Vintage and Sustainable Clothing Stores

The Best Lisbon Vintage and Sustainable Clothing Stores

 The Best Mexico City Vintage and Sustainable Clothing Stores

And before you go: Amsterdam Good Finds Google Maps List - Happy shopping!